07 Case study
Maan Abu Dhabi
An Abu Dhabi–based organisation. I designed the brand identity — logo, colour and a wide set of applications — and built the website that represents it.
Maan Abu Dhabi is an Abu Dhabi–based organisation that needed a brand identity and website substantial enough to represent it across a wide range of official and public-facing contexts.
Brand & Website
An organisation-level identity has to flex across more applications than a typical brand — official documents, public communications, digital presence — without any one context breaking the system.
I built out a large identity system — logo, colour and a wide set of applications — before designing and building the website, so the digital presence became one more consistent expression of the same brand rather than a separate design exercise.
— What I did
- Brand identity — logo, colour, applications
- Website design & build
— Selected work
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