10 Case study
Trifit
A fitness brand. I designed the identity, built the website, and created the social media templates used to launch and promote it.
Trifit is a fitness brand that needed an identity with enough energy to work on social media, without losing coherence once it landed on the website.
Brand, Website & Social
Fitness brands lean hard on energy and motion in their marketing, and that energy often doesn't survive the transition to a website, which ends up feeling flat by comparison.
I designed the identity to carry its energy consistently — the same visual language driving the social media templates and the website, so the brand feels like one thing whether someone meets it in a feed or on a landing page.
— What I did
- Brand identity
- Website design & build
- Social media templates
— Selected work
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